Hockaday Group helps ambitious brands claim their territory.
The best moves aren't always in the playbook—they're felt before they're seen. At Hockaday Group, we combine Fortune 500 strategic rigor with the instinct that comes from over a decade of launching disruptive brands across cannabis, wellness, and consumer goods.
We don't just respond to markets.
We anticipate them.
What We Do
We partner with ambitious brands at inflection points—whether you're entering new territory, repositioning for scale, or outmaneuvering competitors who've gotten comfortable. Our approach blends data-driven strategy with the instinct to know when to strike, when to pivot, and when to hold your ground.
From omnichannel strategy to high-stakes partnerships, we operate where calculated risk meets flawless execution. Whether you're entering new territory or defending your position, Hockaday Group delivers the strategic firepower you need.
Where Strategy Meets Instinct
Boutique marketing and partnerships for brands ready to dominate their category.
Featured Work
Website design and development for a boutique plant shop in Clinton Hill, New York.

